About
Experience
Specializing in organic growth and content creation for cannabis brands, I am passionate about helping both local and international businesses thrive in this ever-evolving industry. With a deep understanding of the algorithm and its nuances, I craft data-driven strategies to maximize reach and engagement.
2023
Marketing Director
Spotlight Arena
In my role as Marketing Director for a prominent cannabis event space, I orchestrated successful marketing campaigns that generated buzz, attracted attendees, and increased brand visibility. By leveraging my expertise in social media management and content creation, I successfully positioned the venue as a go-to destination for cannabis enthusiasts and industry professionals
2023
Social Media Manager
Mary Jane Media Co
- Developed and executed comprehensive social media strategies for a leading cannabis brand, focusing on increasing organic growth and brand awareness.
- Successfully achieved a steady monthly organic growth rate of 70%, resulting in a significant increase in followers, engagement, and website traffic.
- Created and curated compelling cannabis-related content, including educational posts, product highlights, and lifestyle imagery, to resonate with target audiences.
- Leveraged data analysis and social media insights to refine content strategy, optimize posting times, and maximize audience reach and engagement.
- Actively engaged with the local community through social media, fostering meaningful connections and building a loyal customer base.
- Attracted other cannabis brands to collaborate and partner with the company, resulting in strategic brand partnerships and cross-promotional opportunities.
- Collaborated with cross-functional teams to align social media efforts with marketing campaigns, product launches, and events, ensuring consistent brand messaging and cohesive customer experiences.
- Managed influencer partnerships and leveraged their reach to amplify brand visibility and reach new audiences.
- Stayed up-to-date with industry trends, regulations, and best practices, incorporating them into social media strategies to maintain a competitive edge.
Continuing Education and Industry Involment
Skills & Proficiencies
Selected Works
beastie Burger
2021
Taj Stamford
2023
Plain Jane CBD
2022
Bud Brothers' Ice Cream
2022
Basic
2 weekly graphics
2 weekly feed posting
2 daily story minimum
Weekly Packages
Custom ala carte is also available.
Elite
4 weekly graphics
4 weekly feed posting
4 daily story minimum
Stellar
6 weekly graphics
6 weekly feed posting
6 daily story minimum
Unsure which package is right for you?
Reach out for a consultation
Hashtag Research
Which tags are you using? Are you drowning or showing up on the explore page? This service will give you 7 tags specific to your niche
A la Carte
Engagement strategy
Post and hashtags not working? Here we get into who and what to engage with, how and for how long! Crucial steps to getting instagram to share your content!
Backend Revamp
Your IG has many features that can help or hurt your page. Here we go over curating your audience and explore page.